WHO WE ARE

I'm Joe. Alongside my fiancée Angela, we started Operation Creed right here in Texas.

We were tired of seeing patriot gear made overseas—sold by people with no skin in the game. No backbone. No mission. Just merch.

So we built something different.

Operation Creed is purpose-driven design—gear forged in faith, grounded in grit, and rooted in the country we actually live in and love.

Everything is designed by us. No mass-produced fluff. Just gear with conviction.

This brand helps support us—but more importantly, it fuels something bigger. We've been boots-on-the-ground helping people in the U.S. and in places like the Philippines, Mexico, and Nicaragua. We don't do it for praise—we do it because we're called to build.

We believe in showing up for the forgotten. We believe in giving back. We believe in earning every inch.

This is for the ones who build.
The ones who clock in, show up, and never quit.
Whether it's with a wrench in hand, a family on their shoulders, or a mission in their heart—this brand is for them.

We're not perfect. We're not polished. But we're real—and we're moving with purpose.

If that resonates with you, welcome to the Creed.